Artful Dodger: Details are always important.

... Like that a similar UK system which uses 5,100 homes recording 30,000 devices, and also 53,000 questionnaires per year on a totally random basis. Yet they point out some items such as game consoles are not measured, which considering that you can just about watch anything now on them. Also the UK system gives a minute by minute account of what is watched

It again, is not "perfect", nice for you to stop saying "precise"

Btw.. it's not Fox, but the perversion of the company by Murdoch. We've seen these perversions of perfectly good media outlets just to make a buck. We've lost a paper with a long history thanks to him.

Another detail with your no. 1 theory.. If we say Fox is the only conservative outfit.. as you do say ... then if all the liberal networks are counted as one (seeing as that means there is more competition in the liberal news market) .. then the liberal news viewer figures are generally higher than the conservative viewer figures. Your mate Bill beats all the other networks in total btw (re Jan 30th data)

... yet for the average number of viewers ... CBS beats Fox by over 1.3 million (re Jan 29th data)

http://tvbythenumbers.zap2it.com/2012/01/31/fox-tops-adults-18-49-ratings-cbs-leads-viewership-for-week-19-ending-january-29-2012/118068/